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Saving Animals Never Tasted So Good: Dancing Cow Launches Dairy-Free alternatives
March 15th, 2023
How frequently does an organisation surpass the pursuit of financial gain and aspire towards a higher purpose? India has a new 100% plant-based dairy alternative brand — Dancing Cow, which has pledged to rescue farmed animals and give them a home in their sanctuary.
HOW DANCING COW IS MAKING A DIFFERENCE
The company's mission is to provide a healthier and cruelty-free alternative to traditional dairy products, while also contributing to the reduction of greenhouse gas emissions and supporting animal welfare. To start with, Dancing Cow has launched oat milk, called Oatish.
On selling every 10,000 litres of Oatish, they plan to rescue 1 milking animal in the dairy industry. For every 1000 litres of Oatish sold, they plan to donate 5% of profits to an NGO. On every 100 litres of sale, they plan to plant 3 trees, and for every 10 litres of their Oatish sold, they will add 10 bricks to their sanctuary construction.
HEALTH BENEFITS OF DANCING COW PRODUCTS
Besides contributing towards animal and environmental welfare, Dancing Cow has formulated Oatish with several nutritional benefits. It is made with a blend of oats, millet and mung beans, making it a delicious milk alternative that is low on calories.
Aarohi Surya, the founder of Dancing Cow, says, “We believe that every person has the power to make a difference in the world by choosing to consume plant-based foods. Our new dairy alternative brand offers consumers a delicious, healthy, and ethical choice that helps to protect animals, the environment, and human health.”
Oatish comes in two variants — plain extra creamy and rich chocolate — and is available in 1 litre tetra packs with a shelf life of 9-12 months. Both the oat milks are 100% vegan, gluten-free, and excellent sources of protein and calcium, apart from being fortified with vitamins B12, B6, D and calcium.
“Dancing Cow is committed to sourcing the highest quality ingredients for its products, and ensuring that they are produced sustainably and ethically. The company's plant-based dairy alternatives are also lower in fat, calories, and cholesterol, making them a healthier choice for consumers,” Aarohi shares.
The launch of Oatish by Dancing Cow comes at a time when consumers are increasingly aware of the impact of their food choices on their health and the environment. By providing a healthier and more sustainable alternative to traditional dairy products, Oatish is helping to create a more sustainable and compassionate food system.
The brand is now available for purchase online via their website (www.dancingcow.in), e-retailers like vegandukan.com, vvegano.com, amazon.com and will be soon available in select retail stores like Modern Bazaar and Greend to name a few across India.
For more information, visit the company's website at www.dancingcow.in
Contact:
Email: support@dancingcow.in
Phone: +91 9406928960
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